Membership

By Sunil Dua | June 14, 2022

If you're a nonprofit leader, you know how important it is to keep your constituents engaged. But sometimes, hitting those high-touch-point...

By Susan Baumbach | June 3, 2021

Many association professionals are undoubtedly aware of the membership life cycle of Awareness, Recruitment, Engagement, Renewal, and Reinstatement....

By Alan Luo | March 11, 2021

Dashboards have always been a crucial part of analytics. As the demand for Business Intelligence (BI) tools increase each year, the amount...

By Justin Burniske | August 4, 2015

Here we dive further into what steps association’s can take now to become more member focused. Did you miss part 1 of the conversation? Dr....

By Justin Burniske | July 15, 2015

Part 1 of our conversation focuses on common mistakes associations make around engagement. Make sure to sign up to receive email notifications from...

By Justin Burniske | March 12, 2015

I recently had the opportunity to present at AUDC in Austin, TX during their Ignite session. The Ignite session requires individuals to present 20...

By Linh Hoang | February 27, 2015

There has been lots of buzz lately in ASAE’s Collaborate community regarding Salesforce based AMS/CRMs for associations. Since we’ve got our...

By Jessica Sansaet | December 19, 2014

As I enter the large exhibit hall at the Gaylord National Resort and Conference Center, I’m immediately surrounded by hundreds of people, all here...

By Dear Betty | November 20, 2014

Dear Betty: Is it already time for sending snowman-themed “happy holidays” greetings to my members and boxes of chocolates and cans of popcorn to...

By Linh Hoang | May 16, 2014

Summer break is quickly approaching and it is a great time to consider hiring an intern. Let’s face it, your small staff association can use all...

By Dear Betty | April 14, 2014

Many of the programs, products, and services you offer to members should also be offered to non-members for a fee, and when you’re also charging...

By Linh Hoang | April 4, 2014

I wanted to bring back a popular topic that all associations, not only small staff ones, face. We originally addressed it Dear Betty: How do we...

By Dear Betty | March 18, 2014

You know that old saying that the only two things in life that are certain are death and taxes? As any association professional knows, they left one...

By Adam Thocher | March 3, 2014

OK, so I put some buzz words into the title of this post that will hopefully act as “link bait” for the association community, but hopefully they...

By Dear Betty | January 31, 2014

Dear Betty: Our small-staff Association Management Company (AMC) recently acquired a new client. Which is great, but we have a problem. Their data is...

By Dear Betty | December 30, 2013

It’s overwhelming for everyone, but, I think, especially for small staff executives. Many of these lists seem neither relevant nor even possible...

By Linh Hoang | December 19, 2013

In the spirit of giving (and with your tight budgets in mind!), this holiday season fusionSpan would like to help a small-staff association by giving...

By Linh Hoang | December 6, 2013

I love Sarah Hill's recent post for the MemberClicks blog on Answering your Members' Holiday Wishes. It comes...

By Dear Betty | November 20, 2013

Dear Betty, We have a lot of non-members at our conference. I mean A LOT: 43% of our annual conference...

By Gayathri Kher | October 25, 2013

As association IT staff, we are involved in a number of un-ideal tasks: running the graveyard shift, adopting...

By Dear Betty | October 22, 2013

  We are a 109-year-old organization and, while our members are not quite THAT old, they are aging and, as a result, our membership growth has...

By Dear Betty | October 4, 2013

Dear Betty, I’m at my wit’s end! I can’t tell you how often my members tell me they don’t know the...