Strategic Consulting

By Sunil Dua | June 14, 2022

If you're a nonprofit leader, you know how important it is to keep your constituents engaged. But sometimes, hitting those high-touch-point...

By Himali Shah | November 18, 2021

So you’re just getting started with Salesforce, a powerful Customer Relationship Management (CRM) platform that offers users a great deal of...

By Gayathri Kher | April 29, 2021

Finding the right AMS for your organization can be like Prince Charming finding Cinderella. Sure, you have a glass slipper - you know what you want....

By Justin Burniske | October 31, 2019

I realized in that moment the challenge - managers know high level what they wanted to accomplish, but none of the managers were experts in...

By Justin Burniske | May 2, 2017

“OMG – what is that smell?” Nothing seems to bring a company to its knees like a terrible smell in the office refrigerator. Within...

By Justin Burniske | September 29, 2016

With many millennials having challenges finding the right work opportunities, associations are uniquely positioned to support them by offering...

By Linh Hoang | June 16, 2016

Where has the time gone?! This year has flown by, and today marks the first day of summer! If you’re like me, you have left a lot of opportunities...

By Mary Glavin | June 1, 2016

Happy Wednesday all! We've survived the long weekend and are back in the swing of things at work. As you're...

By Justin Burniske | July 15, 2015

Part 1 of our conversation focuses on common mistakes associations make around engagement. Make sure to sign up to receive email notifications from...

By Justin Burniske | June 22, 2015

Scanning a list of the top 100 Twitter account and you’ll find a lot of singers, actors, athletes and other celebrities. Only a handful of...

By Justin Burniske | May 13, 2015

With technology today almost anything can be automated. Yet so many organization are unwilling to invest capital to automate mundane tasks in order...

By Jessica Sansaet | May 7, 2015

I recently worked an on-site registration for a conference for the first time. I had heard many “horror” stories about the on-site registration...

By Gayathri Kher | April 22, 2015

Yesterday, April 21, 2015, Google went live with the search algorithm that will boost the rankings of mobile-friendly pages. Let’s take a...

By Justin Burniske | March 12, 2015

I recently had the opportunity to present at AUDC in Austin, TX during their Ignite session. The Ignite session requires individuals to present 20...

By Dear Betty | January 14, 2015

Dear Betty: The ALS Ice Bucket Challenge has raised over $100 MILLION to date for the ALS Association. Why didn’t we think of that?!? I know we...

By Dear Betty | September 19, 2014

Dear Betty: Fall always makes me think of back to school, school supplies, and learning new things. What do I need to add to my marketing backpack...

By Linh Hoang | May 16, 2014

Summer break is quickly approaching and it is a great time to consider hiring an intern. Let’s face it, your small staff association can use all...

By Gayathri Kher | October 25, 2013

As association IT staff, we are involved in a number of un-ideal tasks: running the graveyard shift, adopting...

By Linh Hoang | October 17, 2013

In addition to the stresses Sarah talks about, the government shutdown caused some un-needed stress. Even if you aren’t directly employed by the...

By Gayathri Kher | September 26, 2013

Have you considered hiring a consultant to help you identify the ideal system for your association and help with the data conversion? If your...

By Linh Hoang | September 9, 2013

When you take into consideration the limited resources you have with a small staff association, it is more important than ever to prioritize. It is...