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Bridging Gaps Through Technology

Personalized Content – CRM Driven Website

The first interaction most people have with an organization is through their website. Having a website that is attractive, easy…

By Manav Kher | September 13, 2016Read More

Women in IT – Interested?

“What do you do for a living?” Many people seem surprised when I answer that I work in IT. Almost…

By Jessica Sansaet | August 14, 2015Read More

Why Your CRM is Like Your Fridge

“OMG – what is that smell?” Nothing seems to bring a company to its knees like a terrible smell in…

By Justin Burniske | May 02, 2017Read More
PODCAST: Salesforce with Kristan Singleton

Salesforce, by its very name, sounds like a product that only for-profit companies can leverage. Yet, as Kristen Singleton – Director of Tools and Technologies at Education Resource Strategies (ERS) – explains, Salesforce can play a significant role in the information management at non-profit organizations as well. On this podcast we discuss how ERS is leveraging Salesforce, challenges they faced in transitioning to using a CRM, as well as several of the features ERS has started using that go beyond just managing contacts. We also get into how ERS has integrated Salesforce with their online tools, allowing them to better understand the value the tools offer and how people are leveraging the tools.

By Justin Burniske | September 1, 2016
PODCAST: Business Intelligence Tools with Mike Fletcher

Talking business intelligence (BI) tools with Mike Fletcher, the Director of Information Technology at the Endocrine Society. Mike recently went through the process of finding a BI tool, ultimately deciding on Power BI. We discuss why he wanted a BI tool, the process of picking a BI tool, some of the advantages the tool offers over using Excel, and features that you should consider when picking your own tool.

By Justin Burniske | August 15, 2016
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