social media

speech bubble illustration of information technology acronym abbreviation term definition API Application Programming Interface
PREZI: What is an API and why should I care?

API: Application Programming Interface. A vague phrase that offers little insight if you’re not a computer science major, yet if you’ve spent any time around system vendors or website developers they’ve likely thrown the acronym around as if its taught in the third grade of every classroom in America. Fear not, we’ve created a Prezi (a free, online presentation tool) to help illustrate what API does and why it matters to your association members, staff and…

By Justin Burniske | July 23, 2015
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Your association is using Twitter wrong – and that’s okay

Scanning a list of the top 100 Twitter account and you’ll find a lot of singers, actors, athletes and other celebrities. Only a handful of accounts are branded as organization accounts. Organizations that do break into the top 100 represent social media companies, news organizations, and sporting groups (while an association does come in at #60, there model isn’t something most associations could hope to replicate). Yet organizations generally spend much more time and money trying to…

By Justin Burniske | June 22, 2015
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Dear Betty: Lessons from the Ice Bucket Challenge

Dear Betty: The ALS Ice Bucket Challenge has raised over $100 MILLION to date for the ALS Association. Why didn’t we think of that?!? I know we can’t just copy it outright, but is there anything associations can learn from the phenomenal success of this viral campaign?   Gentle Reader: Ah yes, I think the entire nonprofit industry (both associations and fundraising organizations) is being bit by the little green-eyed monster of envy at the…

By Dear Betty | January 14, 2015
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Grow Your Association Management Career in 2015

With each new year, we reflect on as many of the last 365 days we can remember while simultaneously resolving to [insert unattainable New Year’s resolution here]. For me, 2014 was a big year with more resolutions checked off the list than I had anticipated.  Topping the list are wedding plans coming together, travel adventures from Costa Rica to Iceland and a healthy number of airline miles in between, the Fiancée finishing up her MSW…

By Adam Thocher | January 2, 2015
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fusionSpan Holiday Party

  Last Friday the fusionSpan team got together to celebrate the holidays. We shared great food, libations, and many laughs. Our talented party planner, Linh, prepared a wonderful spread, with the help of our baker, Jessica, and chef, Sheree. We had a blast playing holiday themed games such as Stocking Surprise, the Present Unwrapping Challenge and Mystery Christmas Sketch with some wonderful prizes. Our newest addition to the team, Justin, won a 64 GB waterproof…

By Sheree Santantonio | December 23, 2014
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My First Tech Conference

As I enter the large exhibit hall at the Gaylord National Resort and Conference Center, I’m immediately surrounded by hundreds of people, all here for one purpose – to see what’s “new” in the technology world. Wandering around the ASAE Technology Conference and Expo, one could stumble upon just about anything, from 3D printers to projector signs and even… a trailer?

By Jessica Sansaet | December 19, 2014
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Happy Holidays From Microstaff

The holidays are right around the corner and we wanted to take this time to say thank you to everyone who has contributed to our company’s growth. We have had some big and exciting changes this year with our new office space located in downtown Washington D.C., and new additions to our growing staff. We could have not done it without you, and we look forward to a bright and prosperous 2015!

By Sheree Santantonio | December 12, 2014 2 Comments
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Designating Staff for Social Media

Communication skills are important to all aspects of life, including work. It doesn’t matter if your expertise is in political science, economics or journalism – everyone needs to be able to communicate. This means anyone within your organization can be tapped to work on your organization’s social media campaign. How do you find the right person within your organization? First, get to know your staff’s social media skills. If you already have a staff member…

By Alexi Turbow | November 26, 2013