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How to Win Big at Meeting Promotion
By Conference Charlie | October 11, 2013Associationconferenceevent

You have to get the word out about your event, and chances are you should have started your marketing campaign a few weeks ago. Don’t fret! This article will give you the inspiration to get your marketing right on track. Identify Themes Right Away Use your last event for guidance. What themes came up that your attendees feel... read more

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Three Tips to Getting the Media Attention You Want
By Alexi Turbow | November 11, 2013activitiesalexiAssociation

Trying to get the attention of the media can seem like a daunting task, especially when you have minimal to no staff dedicated to this. But even with limited funds or staffing, it is still possible to get the media attention that you crave. Below are three ways to get started: Hosting or attending an event While the... read more

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Engage Your First Time Attendees to Maximize Their Benefit
By Conference Charlie | November 15, 2013Associationattendanceattendees

Your repeat attendees are wonderful — they love you and you love them.  But, that familiarity can create a bubble that seems impenetrable to outsiders. Don’t let this happen to your event. Embrace your newcomers — make them feel special and welcomed. Track Attendance Records Make sure you keep good track of attendance. Use this information to tailor... read more

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Dear Betty: Why don’t our chapter members join?
By Dear Betty | November 20, 2013Associationattendeeschapter

Dear Betty, We have a lot of non-members at our conference. I mean A LOT: 43% of our annual conference attendees are non-members. The thing is, the majority of them are active members of their regional chapters (we know because we asked). Why don’t they want to join us, too? What can we do to entice them to... read more

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Live Streaming – Partnering for Success (Part 1)
By Gayathri Kher | June 13, 2014attendanceCEUconference

The National Genealogical Society (NGS) based in Arlington, Virginia, is always looking to add new and exciting elements to their Annual Family History Conference. After the 2013 conference in Las Vegas, Nevada, the discussion to offer live streaming began. With only 10% of the their membership attending the annual conferences, the general consensus from staff and board was that having a hybrid... read more

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If Events Could Talk: 10 Strategies for Fueling a Powerful Voice
By Linh Hoang | July 7, 2014brandingBrevityChannels

Check out Aaron Wolowiec’s recent blog post featuring “10 strategies your association can immediately implement to boost the reputation of its signature events and, in turn, its bottom line.” Has your association conducted a communication audit within the last three years? More specifically, are your meetings and publications teams working together to ensure your association’s events are effectively... read more

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Happy Holidays From Microstaff
By Sheree Santantonio | December 12, 20142015Associationchristmas

The holidays are right around the corner and we wanted to take this time to say thank you to everyone who has contributed to our company’s growth. We have had some big and exciting changes this year with our new office space located in downtown Washington D.C., and new additions to our growing staff. We could have not... read more

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How To Make Event Check-In A Seamless Process
By Gayathri Kher | April 17, 2015Associationconferenceevent

One of the burning questions that every meeting organizer wants the answer to is “What do my conference attendees want?” Attendees are demanding more value out of in-person meetings. Now more than ever, associations need to make meetings more interactive to enhance attendees’ conference experience and keep them coming back year after year.  So how do we provide a creative experience... read more

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On-Site Registration with ExpoLogic

I recently worked an on-site registration for a conference for the first time. I had heard many “horror” stories about the on-site registration desk and before I left, I was informed that I would be absolutely exhausted by the end of the week. However, this was no horror story for me. If anything, it was like one of... read more

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The Quest for an Event Registration System
By Gayathri Kher | October 20, 2015Associationconferenceevent

I thought I had been assigned a simple task – To find an event registration system for a client that has an annual conference. The main goal of this group is to improve end user experience while still being able to incorporate their business requirements. Seemed like a day’s effort to me …. to research potential vendors, document the information, and... read more

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ASAE Small Staff Online Conference
By Mary Glavin | January 14, 2016ASAEAssociationevent

Joining ASAE  has been invaluable for our company; specifically, their small staffed community has provided support and possibilities we benefit tremendously from. The opportunities to participate in their conferences, workshops, and to network and engage in this community, centered on modest staff sizes, has been a notable factor to our own growth and achievements. The ASAE small staff... read more